As a result of this activity, participants will be able to: 1. Analyze how to effectively appeal to and engage with various audiences; 2. Develop different platforms for conveying a message depending on the target audience(e.g. oral tale, TikTok video, illustration, a cartoon, a stand up monologue, skit); and 3. Draw conclusions about the difficulties of pitching complex ideas to audiences that may not be familiar with specific content.