Subgroup Size
Pairs
Duration
1 hour
External cost
NoSource
Activity created by Joe Lurie, Executive Director Emeritus, University of California Berkeley's International House.
Lesson Plan
Tags:
As a result of this activity, participants will be able to: 1. Analyze how norms, values, and behaviors affect advertising and marketing in their own cultures. 2. Develop awareness of how the nuances of cultural norms, values, and behaviors affect advertising across cultures.