From the abstract: "The current study sought to understand how women living in Italy conceptualize La Bella Figura and how it affects their day-to-day lives, attitudes, and consumption behaviours."

Ramos-Ortiz J, Meier S, Rossi M, Heyrman H, Reddy M, DeMaria AL. (2020). La Bella Figura: The role of a cultural philosophy on Italian consumerism. Journal of Consumer Behaviour, 0(0):1-10. doi.org/10.1002/cb.1846.